Why Your Marketing Should Sound Like an Echo Chamber

Welcome back!

“Money is like a sixth sense – and you can’t make use of the other five without it.” – William Somerset Maugham

Today’s LOWDOWN: 😎 7.0-minute read time

• 🦾  What Is Your Brand Promise?

•  🤳 Navigating the Chaos

• 💰 Why Your Marketing Should Sound Like an Echo Chamber

• 🤖 Gusto

• 🎧 Regulation Crowdfunding is Thriving

• 📲 From Fuzzy’s TikTok Library

• 🗣️ Quote of the Week

🦾 What Is Your Brand Promise?

@brandbosshq

A strong brand does three things:
✔ Identifies a problem
✔ Promises a solution
✔ Defines the benefits Nail this, and you’re already ahead ... See more

🤳Why Your Marketing Should Sound Like an Echo Chamber

Most startups treat crowdfunding marketing as a one-time announcement. But the truth? People need to hear your message multiple times before they take action.

💡 This is why repetition matters—you need an echo effect in your messaging.

• 🗣️ Email your list multiple times, not just once.

• 🎯 Retarget your audience with paid ads—they saw your campaign but forgot to back it.

• 📣 Share your story repeatedly—on social, in PR, on podcasts, and in direct messages.

Your goal is to amplify your message until it echoes in your audience’s mind. The first time they see your campaign? Interest. The second time? Recognition. The third time? Trust.

If you’re not seeing traction, maybe your message just hasn’t echoed enough.

📢 How many times did you hear about a product before you finally bought it? Let’s compare experiences!

💰How To Build Out Your Email Structure

🤖Marketing Tool Spotlight: Gusto

Gusto is an all-in-one payroll, benefits, and HR platform designed for small to mid-sized businesses. It simplifies employee management with automated payroll processing, tax filings, benefits administration, and compliance support. With an intuitive interface and integrations with popular accounting and business tools, Gusto helps businesses streamline HR operations, ensuring accuracy and efficiency.

🎧 Regulation Crowdfunding is Thriving – Why We Need to Expand It, Not Restrict It

Quote of the Week 🤔

📲 From Fuzzy’s TikTok Library

@venzelwenzel

We discuss the importance of tracking key metrics like attribution windows and touch points when running marketing campaigns. We also emph... See more

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